2024 ANNUAL PLANNER OUT NOW ⋆

2024 ANNUAL PLANNER OUT NOW ⋆

Building flywheels, not funnels.


Anti-playbook marketing and brand strategy that creates compounding growth and turns customers into raving fans.

Recent partners: Google, NPR, Graza, Jones Road Beauty, Shopify, Target, Estée Lauder

Previously:

→ Founding head of content, Derris

→ Founding content editor, Madewell 

→ Editor, Allure, ELLE, Town & Country

What I do:

  • Expert talks

  • Multi-day or single-day sprints to upgrade your mental software

  • Growth strategy with a retention approach

  • Omnichannel marketing strategy

  • DTC, wholesale, and retail marketing

  • AI implementation

  • Partnerships, community, experience

  • Gen Z Board of Directors insights

SELECT CLIENTS

Guiding principles:

You win or you learn. 

Weird works.

Kindness is free. 

Confidence comes from doing.

If you want to be interesting and smart, read everything.

Listen to your customers. What you say isn’t always what is heard.